Afterall, ‘57% of B2B marketers say conversion rate is the most useful analytic for showing how well a landing page is performing.’
Improve & Grow, 2018.
Conversion tracking is essential to any online business because it provides valuable and accurate insight into the performance of your ads. Through tracking the conversions of all your advertisements, you can identify which ones work the best and which ones you can abandon to save costs.
For more information, simply get in touch with the Digital Willow team.